UPI Simplified: How will UPI make payment collection a delight

The most painful experience for a freelancer is to perhaps collect his/her payment. Let’s say you are organizing a trekking activity for the weekend, people from various parts of the city are interested to go. And to confirm their participation you have to collect money in advance.  But meeting them physically and collecting money is …

Customer Loyalty

A relation with a customer should go well beyond transaction. With intense competition around, retaining your customer becomes one of the biggest challenges. You need to have a mission, which is not about making money, it needs to be rallying cry for the consumers to jump behind you. Once the consumers understand that, they love …